Exhibition / Trade Show (U.S. and Europe)
UL exhibition tabletop graphics. Copyright 2022 EduNeering Holdings, Inc.
See actual graphics from this photo below. Copyright 2022 EduNeering Holdings, Inc.
See actual graphics from this photo above. Copyright 2022 EduNeering Holdings, Inc.
UL exhibition wall graphic. Copyright 2022 EduNeering Holdings, Inc.
MedTech Europe UL exhibition booth 8ft wall graphic. Copyright 2022 EduNeering Holdings, Inc.
MedTech Europe UL exhibition poster. Copyright 2022 EduNeering Holdings, Inc.
NEED
Underwriters Laboratories (UL) Pure Learning was in need of design for exhibition walls, a poster, tabletop graphics and event collateral for events in the U.S. and MedTech Europe (Germany).
APPROACH
Working closely with the marketing team to strategize KPI visualization and target audiences, I developed a cohesive on-brand triptych with bold simplicity evoking approachability and solution-oriented prowess.
RESULT
The designed event materials proved to be successful contributing to new lead generation and business.
ROLE
Strategy, branding, graphic design